Adult Swim And Chocolate Industries Album
Posted on July 1, 2006 by Jamie Slaughter
Adult Swim and Chocolate Industries have gotten together and produced Chocolate Swim, an EP which is available for FREE! - The album is 100% free and features solid music from Kovas, Lady Sov, Ghislain Poirier, Mos Def & Diverse, and Vast Aire (ft. MF Doom).
Adult Swim heats up the summer with hip-hop/indie music label
Chocolate Industries to create “Chocolate Swim,” a free six-song
collection of blazing hip-hop mp3s available for download at
adultswim.com, presented by Mountain Dew. Launching on June 26, and lasting for one month, viewers of the network can go to adultswim.com to download this exclusive collection of songs from today’s top hip-hop artists, including Mos Def and Diverse. This marks the first collaboration between Adult Swim and Chocolate Industries, and the first ad sales initiative between Adult Swim and Mountain Dew.
“Adult Swim and Mountain Dew both exhibit strong brand awareness
with young adults, which is the type of potential partnership we look for when developing customized ad sales sponsorships,” said John O’Hara, senior vice president, Cartoon Network Ad Sales and
Marketing. “This is an exciting opportunity for both brands to come together with Chocolate Industries and reach consumers nationwide through one of the most popular ways this audience consumes media.”
“I think this is a great idea on the part of Adult Swim,” said
Marvin Bedard, Creative Director, Chocolate Industries. “It's a
great opportunity for each of the involved brands to open up and
promote to new audiences.”
Using its trademark bumper style, Adult Swim will produce a high-
impact promotional spot driving viewers to adultswim.com to download songs from “Chocolate Swim,” presented by Mountain Dew. The on-air promotional spots will start airing a week prior to the site launch.
The “Chocolate Swim” micro site will feature branding for Mountain
Dew’s Code Red, along with links to the company’s home page. All
six songs on the site, including the Kut Masta Kurt remix of Mos Def and Diverse’s “Wylin Out,” will be originals or new remixes,
available only at adultswim.com for a limited time.
In addition to the extensive new media opportunities like “Chocolate Swim” and Adult Swim Fix at adultswim.com, the network continues to add new on-air advertisers throughout the year. Since January 2005, 90 new clients have chosen Adult Swim as their network destination for reaching adults 18-24 and 18-34. The ad sales team will continue developing innovative client messaging opportunities for new and existing partners in 2006-07.
Chocolate Industries is a forward-thinking record label with an
eclectic roster of artists. Based in Chicago, Chocolate Industries is home to successful acts Lady Sovereign, Diverse, Via Tania, Money Mark, and Ghislain Poirier, and is distributed worldwide. The label is built upon the idea that music and art not only coexist but can have an involved relationship that extends beyond album cover art. Nationally recognized graffiti and graphic artist, Cody Hudson, is the Visual Art Director of Chocolate Industries.
Adult Swim (AdultSwim.com), launched in 2001, is Turner Broadcasting System, Inc.’s network offering original and acquired animated comedy and action series for young adults. Airing overnights six days a week for a total of 45 hours weekly, Adult Swim shares channel space with Cartoon Network, home to the best in original, classic and acquired programming for children and families, and is seen in 89 million U.S. homes.
The album can be downloaded from the following link: