Wutang Clan Uses Eventful To Demand Tour Locations

Posted on January 7, 2008

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Eventful, the leading global events Web site, joined forces with Wu-Tang Clan to give fans the power to influence their highly anticipated '8 Diagrams' tour, which kicked off on December 15, 2007. Wu-Tang Clan will be using Eventful Demand to let their loyal fans compete to win a spot on the tour.

Eventful Demand enables fans to influence where their favorite artists perform by creating grass-roots campaigns to "Demand" the artists to come to their town. Tens of thousands of artists, comedians, and even politicians are using Eventful Demand to connect with their fans and empower them to help shape their tour. Eventful Demand is quickly becoming a phenomenon in the music and entertainment industry.

"The Wu is back together, live and direct. All our fans have shown us mad love over the years, and we want to rock the cities that demand us the most. Much thanks to Eventful for letting us reconnect with our fans," said Wu-Tang Clan.

Launched Thursday, December 20, 2007 the Demand competition will continue through 2:00 pm PST, February 1, 2008 on Eventful.com.

"We love helping build stronger connections between fans and artists by enabling fans to influence where their favorite performers tour," said Jordan Glazier, CEO of Eventful. "We're excited to help Wu-Tang Clan shape their tour based on the voice of their fans."

Along with MySpace, YouTube and iTunes, Eventful is quickly becoming an essential part of the online marketing toolkit for performers and artists. Eventful is transforming the way that tours get routed by empowering fans to influence the tours of their favorite performers and by enabling performers to make the best decisions about where to tour.